Information GENRO collects
GENRO may collect information that you voluntarily submit through its website forms, including your name, business or organisation, email address, optional telephone or WhatsApp number, the objective you are pursuing, the obstacle you face, the relevant area of support, your preferred start period and an optional referral source.
Executive Insights subscriptions
GENRO records an email address, optional first name and consent when you request Occasional Executive Insights. This list is separate from Business Diagnostic submissions. Diagnostic contacts are not added without separate consent. You may unsubscribe through the method provided in each message or by emailing hello@genro.lc. A minimal suppression record may be retained where reasonably necessary to honour an unsubscribe request.
Checklist, article and journey measurement
The Commercial Readiness Checklist does not require personal information. GENRO may measure non-personal article visits, checklist use, page depth, time-based engagement and conversion selections to understand which resources and journeys are useful. Optional external analytics run only when configured and consented to.
Why the information is collected
GENRO uses this information to understand your request, assess the prospective engagement, recommend an appropriate next step, respond to your enquiry, communicate about the GENRO services you requested and maintain a record of the enquiry. Your information is not sold, and a diagnostic request does not place you in an unrelated automated marketing sequence.
Storage and reviewing enquiries
Successful submissions are stored in the website’s private, access-controlled owner dashboard for GENRO to review and respond using the contact details provided. The website does not send automatic email notifications when a form is submitted. A success message confirms that the request was recorded in the dashboard. If the request cannot be saved, the form displays an error and offers hello@genro.lc as an alternative contact method.
Retention
Enquiry information is normally retained for up to 24 months, unless a longer period is reasonably required for an active client relationship, a legal obligation or legitimate business record-keeping. Information that is no longer required may be deleted securely.
Service providers and external links
GENRO relies on website and hosting providers that process information to operate this site. Links to external services such as email and WhatsApp are governed by the privacy terms of those services when you use them.
Your choices
You may request access to, correction of or deletion of personal information associated with your enquiry. Send your request to hello@genro.lc.
Audience measurement
The site records privacy-conscious first-party events such as page visits, engagement milestones, scrolling depth, Business Diagnostic starts and completions, form-progress stages, validation-error field names, contact selections, device category and referral paths. Campaign parameters may be retained with the page path to understand which journeys are useful. Form answers are not copied into the analytics record.
A random identifier stored only for the current browser session is used to calculate session-level measures. The site may also record the visitor's general device category, viewport size, browser language and reported time zone. GENRO does not use this measurement to create advertising profiles and does not store a raw IP address with analytics events.
If Google Analytics, Google Tag Manager, LinkedIn Insight Tag or Microsoft Clarity is enabled, those optional services load only after a visitor allows analytics through the website privacy choices. Visitors may decline optional analytics without affecting the Business Diagnostic or other essential website functions.
Contact
Privacy questions may be sent to hello@genro.lc. GENRO is based in Saint Lucia, West Indies.